Support : Publications : Chronolog Archives : May/June 2003

DialogPRO Adds Trademark Channel, Wins Award

It's no secret that small and medium sized businesses power the global economy. According to the Organization of Economic Cooperation and Development (OECD), 95% of all companies in their member states fall within the definition of a small to medium sized business. In the United States alone, the Small Business Administration estimates there are nearly 25 million enterprises that qualify as small to medium sized businesses. These businesses have often lamented that the playing field is not level: companies providing online information solutions haven't created useful, affordable information products for them, instead concentrating on big business. Simply put, no matter how innovative they are, no matter how customer-centric their business or how quickly they react to market developments, small and medium sized businesses have long lacked a critical business tool – quality, business intelligence.

Dialog's information solution – DialogPRO® has leveled the playing field for small and medium sized businesses. DialogPRO offers news, research and data from leading content providers in an easy-to-use Web-based format. Since its launch in September 2002, hundreds of small and medium sized businesses have embraced DialogPRO because it delivers the big business intelligence they need.

Initially, DialogPRO offered a comprehensive information solution for those interested in Advertising, Biotechnology, Competitive Intelligence, Consulting, Defense, and News. In February, Dialog launched new information channels focused on the fields of Energy, Engineering and Patents. The content for each of these information channels comes from the most highly respected sources available including Derwent, Investext, Thomson Financial, TRADEMARKSCAN" and Frost & Sullivan, to name a few.

Dialog now offers a new Trademark channel. With three pricing tiers, DialogPRO Trademark has the information professionals need to access global trademarks, research common law collections, and investigate global Internet domain names. Content includes:

• A global TRADEMARKSCAN® collection including Asia, Europe, and North America
• Dialog NewsRoom with 7,500 sources for common law searching
• Domain Names database providing comprehensive information on Internet domain names

DialogPRO trademark users also receive access to real-time news covering international, national and business information, and they can use powerful search tools to gain additional insight and perspective on the issues that affect their business and their world, such as business litigation, intellectual property, online legal issues and more.

View sample screen shot.

e-Content Award

Perhaps it is the attractive pricing structure, the availability of world-class content or the easy deployment that makes DialogPRO so successful. Perhaps these attributes impressed the judges who recently reviewed the product and awarded DialogPRO the prestigious 'Best of Business Information Service 2002" Canadian e-Content Award at an awards ceremony at the annual Information Highways show for information professionals in Toronto, Canada in March. Or, perhaps it is the innate intuitiveness and ease-of-use of DialogPRO, best summed up by a customer using our competitive intelligence information channel who said, "Someone has considered the types of categories of work CI professionals routinely carry out and organized the navigation accordingly." Whatever the reason for the accolades, one thing is sure: there is now an affordable business information solution to meet the needs of small and medium sized businesses everywhere.

To get more information about DialogPRO or to speak with a sales representative, contact Dialog at www.dialog.com or call 1-800-334-2564 (US) or 1-919-462-8600.

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