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Support : Publications : Chronolog Archives : Mar/Apr 2003 Dialog Announces Latest Initiatives in Ongoing Transformation of Pricing Strategy Building on the twin concepts of trust and value established when the 2002 pricing changes were introduced last year, Dialog continues to transform its overall pricing strategy in an ongoing effort to create a simpler pricing model and one that reflects the value to the customer. The latest announcement, addressing Dialog® and Dialog DataStar™ pricing changes effective February 1, 2003, was communicated to affected customers in January. Senior Vice President of Strategic Marketing Cynthia Murphy summarized the changes by saying, "During 2003 Dialog will implement no large-scale pricing changes for Dialog and Dialog DataStar customers." This announcement is quite favorable relative to most of the changes implemented by other online information services businesses in the marketplace this year. In a few areas, Dialog has harmonized prices for services across regions and files and also has made modifications where required by information providers. The pricing changes instituted by information providers, affecting only four percent of Dialog files, became effective January 1, 2003. For Dialog overall, 96 percent of the files have no change in DialUnit or Connect Time charges, and 73 percent of the files have no change to output charges. While almost all Dialog DataStar files changed due to the conversion to a U.S. dollar standard, most changes were less than one percent. Some examples of the changes made are the standardizing of prices for individual news files, rationalizing the Alert profile price across all TRADEMARKSCAN® files, and harmonizing prices between Dialog and Dialog DataStar. These are the latest initiatives in Dialog's ongoing review of its pricing strategy. Additional pricing initiatives are expected to be announced later in 2003. For a complete list of pricing changes, visit the Dialog Corporate Web site at http://support.dialog.com/pricing. |
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