How Do I Conduct a Broad Worldwide Trademark Search?

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Conduct a Broad Worldwide Trademark Search?

TOPIC: Conducting a trademark screening search worldwide enables you to check to see if there are marks already out there that would be likely to cause confusion with a mark you are hoping to adopt. This type of search can help you avoid: 1) refusal of your trademark application due to likelihood of confusion; 2) legal action by others; and 3) expenditures for market materials or lost brand name recognition if the mark later must be withdrawn. Note: The Dialog TRADEMARKSCAN databases are designed to be used as screening tools not as the sole basis for clearing a new name or filing a trademark application.

In this example, you will do a global search in all TRADEMARKSCAN databases (TMKS) for the trademark "Xerox." Be sure to consider variant spellings/phonetic equivalents in your search statement.

COMMAND SUMMARY

BEGIN TMKS
SS TR=(XEROX? OR ZEROX? OR XEROCKS? OR ZEROCKS?)
TYPE S5/49/1 FOM EACH

HOW TO...

1. BEGIN all TRADEMARKSCAN databases available on Dialog worldwide. Note: Some database headers are omitted from this display.
2. Using the rotated trademark index (TR=) will retrieve the letter strings as prefixes, suffixes, embedded in a term or as a standalone term. Note: The end question mark must be used whenever the TR= index is used.
3. TYPE a record from each database using Format 49 to see the trademark. "Xerox" as a standalone term in File 126 "Xerox" in a slogan in File 127
"Zeroxid" as a sound alike prefix in File 227 "Xerox" as a prefix in File 228 Note: Some of the records are omitted from this display.

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Stock #: 53214; Last modified: 14 Sep 2011

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